Fragrance Do's & Dont's

As any fragrance aficionado knows, there is a right way and a wrong way to apply perfume. Applying fragrance is an art form, and like any art, it takes practice to perfect. Here are some tips to help you:

DO: Apply the fragrance right after a shower. The heat will help to open up your pores, allowing the scent to better penetrate your skin.
DO: Target the pulse points. These areas of the body tend to be warmer, which will help to release the fragrance molecules.
DO: Store your fragrance in a cool, dry place. This will help to preserve the scent and prevent it from deteriorating.
DO: Layer your fragrance with other perfumes to make your own signature scent. By combining different scents, you can create something truly unique.

DON'T: Rub your wrists together. This will break down the molecules of the fragrance and lessen its strength.
DON'T: Apply fragrances onto your clothing. The alcohol in the perfume may damage fabric fibers.
DON'T: Expose fragrance to direct heat, light or freezing temperatures. These conditions can alter the scent of the perfume.